About us

The Ipsos Affluent Survey Europe

The Ipsos Affluent Survey Europe (formerly known as the European Media Survey) is a product of Ipsos The Netherlands. It is the first survey to measure both international media and national media, TV, print and web, offering an in-depth view of media usage among Europe's affluent and influential people. Since 1996 the results are published every year. As a participant to the surveys, you will be part of a yearly amount of 27,750 respondents representing over 50 million affluent Europeans providing a wealth of data.
Similar pan-regional media surveys by Ipsos exist for the Middle East, Africa, USA, Asia-Pacific and Latin-America, spanning a total of 50 countries.

If you want more information on the Ipsos Affluent survey, click here.

Ipsos: the Home of Researchers

This Affluent survey portal belongs to Ipsos the Netherlands and is particularly focused on the participants of the Ipsos Affluent Survey Europe.
Ipsos is the 3rd largest international market research organization in the World, with a network covering 80 countries. Ipsos offers its clients a worldwide offer in cutting edge research solutions for brands, products and markets. The Ipsos Affluent Survey is part of the Ipsos MediaCT division, a division specialized in (new) media and technology.

If you want more information on Ipsos or Ipsos MediaCT, click here.

Ipsos, The Netherlands

The Ipsos Affluent Survey is coordinated at the Ipsos office in Amsterdam, The Netherlands. The Amsterdam office also holds the European Data Collection Centre, where all telephone interviews are conducted by native speakers in 16 languages.

•	Ipsos The Netherlands is an organisation that is built on the foundations of a number of leading market research businesses in Holland. It has 180 staff and and 400 native speaking interviewers.
•	Ipsos The Netherlands is a member of the European Market Research Association (ESOMAR) and endorses the international code for market research. This code was drawn up by ESOMAR in collaboration with the International Chamber of Commerce (ICC).
•	Ipsos The Netherlands is ISO-certified: ISO 9001:2000, ISO 20252, a norm especially directed at market research agencies. This means that we work according to well-defined processes which we document carefully.
•	Ipsos The Netherlands is associated with the 'Research Keurmerkgroep' (Research Quality Mark Group), a selection of market research agencies that have jointly formulated quality criteria which they intend to meet and have to meet.

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